My friend Carolyn Pittman sent me a copy of the new text for the back of the bags for Land of a Thousand Hills coffee. This is copied straight from Jonathan Golden’s blog Inklings, Coffee, Redemption. You can find the blog at http://jonathangolden.typepad.com.
The Journey of the Bean
Recently, friend of mine, Jon Acuff (author of the blog Stuff Christian’s Like) wrote a bag label for the coffee company. It depicts the journey of the bean–the real road of forgiveness. Although you’ll soon find it on the back of some of our coffee bags, here’s a sneak peak:
The coffee beans in this bag traveled more than 8,000 miles just to make it into your cup. Each one was hand picked on a Rwandan farm, tenderly cared for along a journey down a bumpy dirt road on a coffee bicycle, and eventually traveled across the whitecaps of the Atlantic Ocean to make it to Roswell, Georgia, where they are roasted in small batches by an Artisan roaster for what will undoubtedly be one of the best cups of coffee you ever taste. But the geographic distance is not what makes this coffee amazing. The longitude and latitude, although exotic, are not where the miracle lies.
The true distance of these beans, the real journey, is that they traveled a road of forgiveness. These beans represent reconciliation. These beans represent grace and hope for a people torn apart by violence. In the same way you come together with friends over a cup of coffee, farmers torn apart by genocide in Rwanda are coming together in their coffee-growing community. Great healing is taking place. For Hutus and Tutsis, orphans and mothers, reconciliation is becoming 3D. Grace is alive.
And with these beans, with each bag, up to $3 travels back into the Rwandan economy providing a just, Living Wage for each farmer. That is the distance these beans traveled to make it here. From hurt to hope. From loss to life. From Rwanda to you.
For more about the journey, visit www.DrinkCoffeeDoGood.com
We invite you to Drink Coffee. Do Good.
Thanks Carolyn! She and her husband sell the coffee as a ministry at their church. She also works for the Long Bay Symphony. You can hit her up at email@example.com if you’d like to buy tickets or sponsor the Symphony.